VP: Vico Benevides
ACD: Vini Bandeira
A.D: Fernando Piraju
Copywriter: Rodrigo Pedreira
We search on social networks for real challenges of Ford Ranger's customers and offer them a recognition award. We make real buckles and create for each of them
a unique personalization, telling their stories. These honors have turned digital content to power the voice of brand fans on social networks.