VP: Vico Benevides
A.D: Fernando Piraju
Copywriter: Hugo Cacique
Photographer: Regis
Studio: Olhos

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We search on social networks for real challenges of Ford Ranger's customers and offer them a recognition award. We make real buckles and create for each of them
a unique personalization, telling their stories. These honors have turned digital content to power the voice of brand fans on social networks.