VP: Vico Benevides
A.D: Fernando Piraju
Copywriter: Hugo Cacique
A campaign that shows our imagination can go far for a few reasons, like a strange sound during the night our a strange ring call.
And with this, we can show that Ford Ka is the same as some gas we can go far too.
The more economical car of category.
We used the tales format to bring these stories in print and radio media.